August 27th, 2007 - Despite reviews for Ken Levine’s brainchild,
BioShock, averaging 97%, it hasn’t been a completely effortless rise to the top for 2K Games. Over the past fortnight, things have gotten more than uncomfortable for the game’s PR team.
On August 19th, just days before
BioShock’s release, a complaint was filed by none other than the omniscient (but perhaps not so omnipotent) Jack Thompson, the game industry’s most loved attorney. Sent to the USA’s FTC, or Federal Trade Commission, Thompson was outraged to see the game advertised during an airing of WWE Smackdown! before the 9pm watershed. The under mentioned outlines his complaint:
"Take-Two... is aggressively marketing its newest Mature-rated video game to kids under 17 years of age... On this Friday's night's 8 pm Eastern time airing of WWE's wrestling program "Smackdown," there were repeated ads for Take-Two/Rockstar Game's Mature-rated, incredibly violent BioShock ... This rampant fraudulent trade practice is precisely what 'Big Tobacco' did with its 'Joe Camel' and other teen-targeting ads, while at the same time lying to Congress that it was not marketing its adult product to kids."Hmm, and there goes me thinking that wrestling was violent! Pah, children are far more likely to assault each other with telekinesis and other destructive genetic alterations than choke-holds and ‘punches’ to the face. I’m not so sure about the USA, but over here, I’ve seen advertisements for 18-rated slasher-movies at lunchtime: I wouldn’t exactly call it ‘aggressive marketing’. Kids are smart, Jack. It’s 2007, and they’ve seen it all. Turn on the news at 6 o’clock, and behold the crappy state of Iraq and Afghanistan. I, personally, would have loved to have seen where he pulled the ‘kids under 17 years of age’ statistic out of…and since when has Rockstar had anything to do with
BioShock?
Not to worry, though. Mad Old Jack has about as much power now than an orange tree has apples. Even the American justice system has had it up to here with him.
BioShock attracted even more negative media attention, days after players had finally got their greedy hands on one of the most anticipated video-games of the year. The ‘
Boston Patriot-Ledger’ (which should give you an idea of what to expect) stated that
BioShock was"
testing the limits of the ultraviolent gaming genre with a strategy that enables players to kill characters resembling young girls."
For one thing, if you do to choose to harvest the ‘Little Sisters’ (c’mon guys, Adam is very important!), the act itself is censored out: the screen mists over with green haze, your hand re-appearing seconds later with the vital sea-slug. It was bound to attract attention, perhaps understandably so, but these little ‘girls’ are genetic experiments, hardly even human at all; it’s a far cry from simply putting a gun to a schoolgirl’s head and pulling the trigger. The article loses all credibility when it attempts to link the murder of a ‘GTA-inspired’ stabbing to
BioShock. At any rate, the choice to ‘harvest’ or ‘rescue’ the Little Sisters therein, lies solely with the player. The choice is ours.
On the technological front, there have been more than a few surprises. Levine recently spoke out saying that there was no Playstation 3 version of
BioShock in the works, despite there being code hidden within the PC version mentioning a second console version. Gospel truth or elaborate cover-up? Time will tell. Furthermore, the PC-version activation software, ‘SecuROM’, crashed within hours of its American release, delaying an Australian midnight launch., due to a server overload; turns out that 2K weren’t expecting the huge reception that their game has received.
And finally, if you’ve been dying to play
BioShock in wide-screen splendour, then you might want to think again. Wide-screen
should work by increasing the horizontal field-of-view: not the case here. In
BioShock, it appears as if 2K have done a rather lazy job: they’ve simply sliced off the top of the full-screen image:

Value for money? You decide, stretchy-TV fans.
Not a brilliant launch, but a brilliant game
BioShock is. Here’s to proving that insta-classics don’t always get off to the right start. And here’s to hoping that Jack Thompson’s television short-circuits next time he watches his weekly fill of ultraviolent wrestling. :P
-Decman
Sources: Joystiq.com